We help companies grow with video.
Welcome to Public Island. We are a lean video marketing agency located in Los Angeles, CA.
What We Do...
Public Island collaborates with e-commerce businesses to create video based advertising campaigns.
Product research, branding, and consumer psychology fuel the insights necessary for creative direction.
The power of video is then utilized to craft ads and content that resonates with your audience. We strive to answer their question, “Why should I buy your product now?”
Seth Godin says, “Making promises and keeping them is a great way to build a brand.” We view advertising as making the promise to your customers. We’re looking to work with companies who keep that promise to them.
How We Do It...
Video Strategy
We find specific audio and video parameters to speak to your customer profiles. Example areas of consideration include: style of cinematography, genre of music, archetypal imagery, actor demographics, color scheme, etc.
Misaligning even one element can cause a huge drop in effectiveness.
Website Videos
Supercharge your landing pages with video content tailored towards watchability, boosting conversions and improving SEO.
We look to offer informational and/or entertainment based options for your website. If there’s no reason to click on the video then why even make one?
Video Advertising
Create video based Ads for any major online platform, be it facebook, youtube preroll, google, etc.
Already have a print campaign? Update it with video for more effective reach.